Posted on Leave a comment

10 tips for better on-hold telephone hold audio

[et_pb_section bb_built=”1″ _builder_version=”3.0.105″ top_divider_color=”#0c71c3″ top_divider_height=”66px”][et_pb_row custom_padding=”27px|0px|0px|0px” _builder_version=”3.0.101″][et_pb_column type=”4_4″][et_pb_image _builder_version=”3.0.105″ src=”” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” always_center_on_mobile=”on” force_fullwidth=”off” show_bottom_space=”on” align=”center” max_width=”72%” animation_style=”zoom” /][et_pb_text _builder_version=”3.0.105″ text_font=”Ubuntu|700|||||||” text_font_size=”27px” text_text_color=”#ffffff” header_font=”Ubuntu|700|||||||” inline_fonts=”Ubuntu” background_layout=”light”]

Top 10 tips for keeping your customers happy on-hold


No-one likes being kept on-hold but it’s fair to say that these days, to a certain extent, we mostly put up with it, as long as it’s done well. By that I mean we’re not left waiting in silence with no idea if anyone is coming back to us, or bombarded with aggressive loud music, or irritated by an annoying voice trying to flog us something else while we wait…


So here are 10 top tips for keeping your customers reasonably content when they are on-hold…


[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.101″ border_radii=”on|10px|10px|10px|10px” border_width_all=”2px” border_color_all=”#ededed”][et_pb_column type=”4_4″][et_pb_blurb title=”No 1″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

Use a professional voiceover.

[/et_pb_blurb][et_pb_blurb title=”No 2″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

Choose music or a soundscape that represents your brand rather than something you like.

[/et_pb_blurb][et_pb_blurb title=”No 3″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

Think about your customers. Apart from reassuring them that you won’t be long… what information would actually be helpful for them to hear.

[/et_pb_blurb][et_pb_blurb title=”No 4″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

Keep the voiced messages short and concise.

[/et_pb_blurb][et_pb_blurb title=”No 5″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

Avoid the phrases that drive you mad when you’re on hold. Surveys have suggested that phrases along the lines of ‘your call is really important to us’ irritate customers.

[/et_pb_blurb][et_pb_blurb title=”No 6″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

Making  your messages personal creates a connection between the company and caller. For example you could mention a staff member by their first name and their department.

[/et_pb_blurb][et_pb_blurb title=”No 7″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

If you’re unsure of your writing abilities it’s worth paying a professional to script up your prompts / messages. Your on-hold production company will be able to help.

[/et_pb_blurb][et_pb_blurb title=”No 8″ _builder_version=”3.0.105″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||” url_new_window=”off” use_icon=”off” use_circle=”off” use_circle_border=”off” icon_placement=”top” use_icon_font_size=”off” background_layout=”light”]

Don’t be afraid of humour. If it’s  appropriate for your brand, a little light-heartedness could keep your callers amused and in a more receptive mood.

[/et_pb_blurb][et_pb_blurb title=”No 9″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

Plan to change your on-hold messages when necessary to keep them up to date with your business.

[/et_pb_blurb][et_pb_blurb title=”No 10″ _builder_version=”3.0.101″ header_level=”h1″ header_font=”Ubuntu||||||||” body_font=”Ubuntu||||||||”]

See No 1

[/et_pb_blurb][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.101″][et_pb_column type=”4_4″][et_pb_team_member name=”Jonathan Slatter” position=”Producer at Sounds Visual” image_url=”” linkedin_url=”” icon_color=”#606060″ _builder_version=”3.0.101″ background_image=”” border_width_all=”1px” border_color_all=”#e2e2e2″]

Jonathan has been producing telephone hold audio for UK businesses for over 20 years. To discuss an on-hold package for your business call 01225 470011 or contact Sounds Visual here.

[/et_pb_team_member][/et_pb_column][/et_pb_row][et_pb_row _builder_version=”3.0.101″][et_pb_column type=”4_4″][et_pb_cta title=”Get a free on-hold demo for your business” button_url=”” button_text=”Cick to order yours now” _builder_version=”3.0.101″ /][et_pb_contact_form _builder_version=”3.0.105″ title=”To discuss on-hold audio for your business please use the contact form below, or call 01225 470011. Direct email” email=”” captcha=”on” use_redirect=”off” custom_button=”off” button_icon_placement=”right”][et_pb_contact_field field_title=”Name” field_type=”input” field_id=”Name” required_mark=”on” fullwidth_field=”off” /][et_pb_contact_field field_title=”Email Address” field_type=”email” field_id=”Email” required_mark=”on” fullwidth_field=”off” /][et_pb_contact_field field_title=”Message” field_type=”text” field_id=”Message” required_mark=”on” fullwidth_field=”on” /][/et_pb_contact_form][/et_pb_column][/et_pb_row][/et_pb_section]

Leave a Reply

Your email address will not be published. Required fields are marked *